The world of retargeting & audience building is a skillset that is a complete game changer.

The world of retargeting & audience building is a skillset that is a complete game changer.

AUDIENCE BUILDING FUNDAMENTALS

AUDIENCE BUILDING FUNDAMENTALS

 

A Customer Journey That Brings Them To You


If no one knows who you are, it doesn't matter how great your product or service is. Unfortunately, that's only HALF the battle. In this course, we lay out the exact methods to attract your ideal audience, and pull the curtain back on the blueprint for the ultimate customer journey that leads to more sales.

Buy "AUDIENCE BUILDING FUNDAMENTALS" for $195

What You'll Get

4+ Hours of training learning how to dial in your perfect audience and retarget them around the internet based on their interactions with you.



 THE IMPORTANCE OF FINDING YOUR TRUE AUDIENCE

In this lesson I will go over some more details on the single most important factor to your Facebook success: Finding Your AUDIENCE! OK, so I think I’ve pushed this point enough by now, right? No, I haven’t! You will continue hearing me talk about this for ETERNITY. Why? Because this factor alone is responsible for more failures in any kind of marketing than anything else.



 DEEP DIVE INTO AUDIENCE INSIGHTS

In this lesson, we will go over the amazing Audience Insights tool. This is your workplace for you to find that will respond to your marketing message. If you read through the previous lesson description, then you understand that there are certain things to look for in the search for your ideal audience.


 THE 3 TYPES OF AUDIENCES ON FACEBOOK

In this lesson, I will provide you with a clear picture of the 3 different types of audiences available on Facebook, Instagram, and Messenger.




 CUSTOM AUDIENCES: WHAT ARE THEY AND HOW TO CREATE THEM?

In this lesson, I will review the 3 types of audiences on Facebook and then I give you a step by step on building custom audiences for your retargeting campaigns.



 THE 5 BUCKETS OF VIDEO WATCHERS

In this lesson, you will learn about one of my favorite BRAND BUILDING methods: Video Watchers Custom Audiences.


 CREATING BUCKETS OF VIDEO WATCHERS

In this lesson, I will expand more on the subject of Video Watchers Buckets. This is a short tutorial on how to go about creating them and using them at your Ad set level.


 THE LOOKALIKE AUDIENCES

In this lesson, you will learn how I use LookAlike audiences and how easy it is to create them from any and all audiences described above. These audiences can be created for ANY country, and there’s even a new option right now in which you can create 6 LookAlike Audiences at once!.


 DIGITAL AUDIENCES ON FACEBOOK AND INSTAGRAM

Get ready for an epic month of audience training! We will start on a step-by-step process of AUDIENCE CREATION and how to maintain them. I will also go over the different steps to take on the journey for each unique audience!



 SPLIT TESTING FOR AUDIENCE DISCOVERY

In this lesson, you will learn about my favorite split-test: AUDIENCE. By now you know my obsession with finding an audience. This particular feature is ALWAYS active across my accounts. Once I find winners, as discovered by Facebook, I use them to find NEW audiences. With these winning audiences, I can actually create LookAlike audiences who are more likely to engage with my brand.

Buy "AUDIENCE BUILDING FUNDAMENTALS" for $195

THE IMPORTANCE OF FINDING YOUR TRUE AUDIENCE

In this lesson I will go over some more details on the single most important factor to your Facebook success: Finding Your AUDIENCE! OK, so I think I’ve pushed this point enough by now, right? No, I haven’t! You will continue hearing me talk about this for ETERNITY. Why? Because this factor alone is responsible for more failures in any kind of marketing than anything else.
★ ★ ★ 

DEEP DIVE INTO AUDIENCE INSIGHTS

In this lesson, we will go over the amazing Audience Insights tool. This is your workplace for you to find that will respond to your marketing message. If you read through the previous lesson description, then you understand that there are certain things to look for in the search for your ideal audience.
★ ★ ★ 

THE 3 TYPES OF AUDIENCES ON FACEBOOK

In this lesson, I will provide you with a clear picture of the 3 different types of audiences available on Facebook, Instagram, and Messenger.
★ ★ ★ 

CUSTOM AUDIENCES: WHAT ARE THEY AND HOW TO CREATE THEM?

In this lesson, I will review the 3 types of audiences on Facebook and then I give you a step by step on building custom audiences for your retargeting campaigns.
★ ★ ★ 

THE 5 BUCKETS OF VIDEO WATCHERS

In this lesson, you will learn about one of my favorite BRAND BUILDING methods: Video Watchers Custom Audiences.
★ ★ ★ 

CREATING BUCKETS OF VIDEO WATCHERS

In this lesson, I will expand more on the subject of Video Watchers Buckets. This is a short tutorial on how to go about creating them and using them at your Ad set level.
★ ★ ★ 

THE LOOKALIKE AUDIENCES

In this lesson, you will learn how I use LookAlike audiences and how easy it is to create them from any and all audiences described above. These audiences can be created for ANY country, and there’s even a new option right now in which you can create 6 LookAlike Audiences at once!.
★ ★ ★ 

DIGITAL AUDIENCES ON FACEBOOK AND INSTAGRAM

Get ready for an epic month of audience training! We will start on a step-by-step process of AUDIENCE CREATION and how to maintain them. I will also go over the different steps to take on the journey for each unique audience!
★ ★ ★ 

SPLIT TESTING FOR AUDIENCE DISCOVERY

In this lesson, you will learn about my favorite split-test: AUDIENCE. By now you know my obsession with finding an audience. This particular feature is ALWAYS active across my accounts. Once I find winners, as discovered by Facebook, I use them to find NEW audiences. With these winning audiences, I can actually create LookAlike audiences who are more likely to engage with my brand.
★ ★ ★ 

Buy "AUDIENCE BUILDING FUNDAMENTALS" for $195

Or get an access to the entire lab for only $97/month

Finding your audience and then being able to segment them based on interactions is when things get exciting online.

Master this skill, and you'll never run out of people to sell to.

You have a product or service and you know people are watching and engaging but you know there's something more you could be doing. You know that you have a missing piece of information that really drives the results online. This IS that something:

Finding your audience and then being able to segment them based on interactions is when things get exciting online.

$195

START COURSE

What students have to say about their training...

Ben S

"Manuel's training has given me foundational insights into how FB works and uses data - and how to take advantage of it ;)
I feel much better equipped to play with the big dogs, heck, to outrun them by miles!!!"

Kirsten S

"I am getting exactly what I wanted out of this course: getting into the driver’s seat and controlling how much traffic I can drive to my website and product page."

Corey A

"This is a ‘Who do you listen to?’ moment. You listen to who has what you want and has been where you are. Manuel started from nothing as a marketer and now runs a multi-million-dollar multinational business."

Leki S

 "Manuel breaks it all down in bite-sized chunks so you can work at your own pace. Highly recommend his program. His expertise and access to our community is worth your investment of time and money."

Avery L

"This is by far the most comprehensive and advanced Facebook training course - hands down, the best. Manuel really has the students in mind and personally can’t thank him enough for creating this life-changing course!"

Eddie A

"The attributes of a Master Mentor to me are: Proven experience, expert knowledge and SINCERE care for the success of the students."


Sharon S

"This course has been thoroughly and thoughtfully presented by Manuel. The content is the most detailed and practical I have seen in my professional history so far. "

Adam H

"I have been studying the Facebook Masters course from legendary social media marketing genius, Manuel Suarez.  He was and is DRIVEN."


Sofia K

"This is Manuel Suárez, an extraordinary On Line Marketing Guru, whom I have the honor of knowing personally. Manuel Suarez is one of the few Facebook Certified professionals."

Buy Individual Courses

Get Access to the Entire Lab

Get Unlimited Access to the Lab

Discover profit-producing strategies live every week with Manuel & gain instant access to award-winning strategies responsible for millions in sales, views, and followers.



$1000/monthly

Give Me Full Access to the Lab


Already an existing student?

GO TO MY LAB